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DIRECTV : Corporate Citizenship

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Corporate Citizenship

Corporate Citizenship at DirecTV
At DIRECTV, we know that television doesn't exist in a vacuum. Our customers are as diverse as their viewing habits, and the shows they watch influence their interactions with the world around them.

Since television is such a powerful medium, we choose to use it to achieve a humanitarian goal, going beyond the living room to actively support social needs in the United States. To us, being a corporate citizen means making DIRECTV work for the common good. Our company donates profits and product, simultaneously investing in and helping to benefit both the community and the future of the television experience.

Giving Guidelines
Our corporate citizenship efforts primarily center on the communities where DIRECTV employees live and work, and on non-profit partners with a nationwide focus. The causes we champion include:

HEALTH: Promoting healthy lifestyles in order to prevent life-threatening disease.
EDUCATION: Fostering learning at all levels and stages of study, especially K-12.
DISASTER RELIEF: Providing aid through the innovative use of our satellite television product.

DIRECTV typically supports U.S.-based non-profit organizations with which we have previously established relationships. DIRECTV does not currently operate a grant program, and does not seek or review unsolicited donation applications and project proposals.

Examples of proposals that DIRECTV's Corporate Citizenship department will not consider include:
  • Requests for discounted or temporary DIRECTV programming, hardware, installation, or televisions (although schools may apply for complimentary programming through our DIRECTV GOES TO SCHOOL program).
  • Requests for sponsorships or grants for conferences, seminars, contests, fund-raising activities, marketing, sports events or teams (although schools may apply for fundraising opportunities through the DIRECTV4Schools program).
  • Requests from non-tax-exempt organizations.
  • For-profit ventures.
  • Requests from programs that discriminate on the basis of race, creed, color, religion, gender, national origin, sexual orientation, age, or disability.

Unsolicited proposals received by the Corporate Citizenship department may not be reviewed and may not receive a response.

About the Corporate Citizenship department
DIRECTV's Corporate Citizenship department is responsible for developing and maintaining the company's strategy for philanthropic giving and public affairs. The department manages charitable giving in DIRECTV's name, including cash and in-kind donations, and is the primary point of contact for cause-related outreach and community involvement. Contact us at CorporateCitizenship@directv.com.
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