CNBC World, a service of CNBC and Dow Jones, is a digital network offering global financial markets in real time, live, worldwide.

CNBC World

Marketing Media Money

Publicis Sapient's Latest Campaign

People see marketing every day, but how they consume it changes with the media.

The Sandbox

CNBC's Dan Murphy explores the global luxury hotel and resorts brand Anantara to examine its marketing strategies; he visits one of its latest resorts on Dubai's ambitious World Islands.

Anantara

Dan Murphy goes inside one of the world's largest leisure attraction operators to examine the marketing strategies behind global brands.

Merlin Entertainments

Cannes Lions

Sustainable Future

Exploring the rise of social media influencers and where the industry may be heading next.

Influencers

In just seven years, Dubai based Huda Beauty has turned into a company valued at $1.2 billion; James Wright finds out how Huda Kattan and her two sisters did it all without the use of traditional advertising.

Huda Beauty

Dan Murphy discovers how marketing and PR has contributed to the success of Atlantis, The Palm.

Atlantis

When it comes to dating, Tinder outstrips the other mobile apps.

Tinder

L'Oréal is a company of 36 brands, in 150 countries, turning over $30 billion across hair care, skin care and beauty. Marketing Media Money looks into why the company's digital transformation is at the heart of marketing too.

L'Oréal

The essentials for national sports, news, and entertainment.

ENTERTAINMENT

The essentials, plus regional sports, MLB, NBA, college sports networks, and more.

CHOICE™

A full range of regional and national sports, news, entertainment, perfect for the whole family.

ULTIMATE

The most for TV lovers, popular premium networks included, plus regional and national sports.

PREMIER™

Enjoy ad-supported channels free of charge with MyFree DIRECTV.

MyFree DIRECTV

Popular entertainment channels. Includes Disney+, Hulu Bundle, and HBO Max Basic With Ads.

MyEntertainment

MyLocals

Add 10 additional Movie channels. Requires MyNews, MyEntertainment, MySports, or MyKids Base Pack.

MyCinema

MyNewsLocals

Add 9 additional Sports channels. Requires MySports Base Pack

MySportsExtra

Sports and broadcast networks. Includes ESPN Unlimited subscription.

MySports

Engaging channels for nonstop fun and learning made just for kids. Includes Disney+.

MyKids

Channels that focus on breaking news and information. Local channels included and vary by market.

MyNews

In-market Regional Sports Networks and National sports channels. Requires MySports base pack.

MyHomeTeam

60+ popular channels. Includes subscription to ViX Premium with ads!

MiEspanol

Watch TV Networks, Shows and Movies | DIRECTV

The latest movies and must watch shows!

Watch Euphoria on HBO and the HBO Max app, included with an HBO Max subscription. 

Data/messaging rates may apply for app download/usage. HBO Max subscription required.

Welcome to your ultimate entertainment destination. Watch new episodes of School Spirits and more all in one network.

Watch exclusive originals like sci-fi, horror FROM, Hollywood hit movies & more.

MGM+ is a trademark of Metro-Goldwyn-Mayer Lion Corp. All copyrights, trademarks, and other intellectual property or proprietary rights are the property of their respective owners.

Watch visionary original series like AMADEUS, Outlander: Blood of My Blood, Spartacus: House of Ashur, Power Book, BMF and much more.

This series explores the $600 billion global advertising industry through discussions with marketing executives who are driving its evolution. Host Julia Chatterley profiles chief marketing officers at some of the world's biggest brands, taking a look at their careers and business challenges, in addition to how they are spending their significant advertising budgets. The show also highlights technological and consumption trends that are fueling and disrupting the marketing industry. Companies featured include HSBC, Adobe and Unilever.

auxCol1

footer-common

helpCenterInfo

legal

business

options

footer-social

footer

footer-utility

auth

lightLogo

logo

recog

search

unauth

Tania Bryer attends the 2024 Cannes Lions International Festival of Creativity; explores how politics, AI and the creator economy are shaping the advertising and marketing industry.

Cannes Lions 2024