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When first presented with the like button Facebook CEO Mark Zuckerberg worried that a quick thumbs up or down would discourage more meaningful online interaction but eventually his team changed his mind and transformed the world.

The Lightbulb Moment

Like Button: The Unintended Consenquences of the Facebook Like Button

Edison pioneered the world's first research and development center in Menlo Park and worked with a group of experimenters to methodically zero in on the holy grail of electric light.

Edison: How Edison Reinvented Invention

Dwight Eisenhower's interstate highway system was the biggest infrastructure project of its time, a bold plan to connect all corners of America and boost the post-war economy but it also ended up deepening the divide between rich and poor.

Interstate: How the Interstate Connected and Divided America

The early days of online video were plagued by low resolution, stamp-sized video, and unbearable buffering times but that changed when a breakthrough technology revolutionized streaming video and set the foundation for the era of Netflix.

Streaming: The Invention That Revolutionized Streaming Video

In 1841 on the small island of Réunion, a 12-year-old slave did something no one had done before; the vanilla bean takes the world by storm, sparking the artificial flavor revolution and forever changing how we eat.

Vanilla: The Bean That Shaped the Future of Food

In 1856, a chemistry student accidentally created a strange substance with a rich purple hue; Mauve takes over the fashion industry, make food look more appetizing, and enable stunning advances in medicine.

Mauve: The Fake Color That Made Our Modern World

Florida wasn't always the Sunshine State; in the 1920s, an army of real estate boosters set out to redefine Florida from an economic backwater to a ritzy vacation destination, sparking a land boom the likes of which America had never seen before.

Florida: How Real Estate Rogues Invented Florida as We Know It

Barcodes have radically changed global commerce, helping fuel the rise of everything from massive companies like Walmart to world powers like China and it all started with a man daydreaming on a beach in 1949.

Barcode: How the Barcode Shaped Our Modern Economy

The Cubicle was originally designed to set workers free; a futuristic designer named Robert Propst dreamed up the cubicle as a groovy 1960s workplace utopia that would unleash the modern knowledge worker's vast untapped potential.

Cubicle: How the Cubicle Became Universally Hated

During WWII, Actress Hedy Lamarr, deemed the world's most beautiful woman, invented a technology that laid the groundwork for the wireless internet of today.

The Hollywood Actress That Laid the Groundwork for WiFi

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The surprising impact of less-celebrated inventions and the moments of inspiration that made them possible.

S1 E3 | Barcode: How the Barcode Shaped Our Modern Economy

E11 | Like Button: The Unintended Consenquences of the Facebook Like Button

E10 | Edison: How Edison Reinvented Invention

E9 | Interstate: How the Interstate Connected and Divided America

E8 | Streaming: The Invention That Revolutionized Streaming Video

E6 | Vanilla: The Bean That Shaped the Future of Food

E5 | Mauve: The Fake Color That Made Our Modern World

E4 | Florida: How Real Estate Rogues Invented Florida as We Know It

E3 | Barcode: How the Barcode Shaped Our Modern Economy

E2 | Cubicle: How the Cubicle Became Universally Hated

E1 | The Hollywood Actress That Laid the Groundwork for WiFi