Planning your budget? Here’s how your nonprofit organization can save this season.

Budget season has a way of sharpening every decision. As you map out the year ahead for your nonprofit organization, you are weighing what to keep, what to trim and where you can do more with less. Television may not be the first line item you review, but it is one of the easiest places to save without giving up the quality entertainment your members, volunteers and visitors count on. With the dedicated nonprofit discount from DIRECTV FOR BUSINESS^®, you can look to lower costs and hold on to the shared experiences that bring your community together.

Why budget season is the right time for your nonprofit organization to rethink TV

You are not imagining the squeeze. In its 2025 Health of the U.S. Nonprofit Sector report, Independent Sector found that 68% of nonprofits expect demand for their services to increase in 2026. At the same time, funding is not keeping pace. The same report found that 81% of organizations struggled to raise enough funds to cover all of their costs in 2025.¹ Higher need and tighter funding make a tough combination, and it is exactly why every recurring expense deserves a second look right now. When you can trim a monthly bill without cutting a service, you protect your budget and your mission at once, freeing up funds for the programs, the people and the work that matters most.

A nonprofit discount that stretches every dollar

Here is what sets this offer apart. DIRECTV FOR BUSINESS is the only national TV provider to offer a dedicated nonprofit programming discount. That means premium entertainment at rates priced for mission-driven organizations like yours, so you can do more with the budget you already have. When you compare nonprofit deals on television service, that combination of savings and quality is hard to match.

Here is what your organization gets:

• Affordability: premium entertainment at discounted rates.
• Accessibility: nationwide coverage with worry-free, 99% signal reliability.²
• Flexibility: solutions for any property size, plus hassle-free professional installation.
• Diverse programming: international channels, top sports networks and premium add-ons.

“DIRECTV’s nonprofit pricing makes it easier for us to save money and make better budget decisions that help to keep our organization and our community vibrant.” Phil Zambrello, President, Polish Falcons of America Nest 519

Quality entertainment, and a switch that’s simple

Saving money should never mean settling for less. In your common and program spaces, a shared screen becomes more than just background noise. It becomes a reason to gather. Research from the Bureau of Labor Statistics shows that 52.4% of the time, people ages 15 and older watch TV with others, which speaks to how naturally television brings people into the same room. For your organization, that shared time is part of the experience you offer every day.

Where TV earns its place in your spaces

• Community: a big game or a movie night in your common areas gives members and visitors a reason to come together.
• Staff support: break-room programming gives your team and your volunteers a welcome moment to recharge.
• Expanded viewing: international, premium and sports options let you tailor the lineup to the people you serve.

If the idea of changing providers feels like one more task you do not have time for, you are in good company, and our current customers report an easier experience than they expected.

“We’re not IT experts, but DIRECTV made it very easy for us to make the change without a problem,” said Larry Roache, Treasurer and Facility Manager, Knights of Columbus Council 347.

When you can protect your bottom line and keep the experiences that bring people together, everyone you serve benefits.

At DIRECTV, we know that for nonprofits, every dollar counts. That’s why DIRECTV FOR BUSINESS® is proud to be the only national TV provider to offer a dedicated nonprofit programming discount, helping mission-driven organizations lower monthly costs while still providing the comfort, connection and entertainment that make a difference. With programming priced specifically for nonprofits, organizations can preserve more of their budgets for the work that matters most.