DIRECTV FOR BUSINESS® gives bars and restaurants the sports packages that fans want. But there’s more to it than just showing the games.
The DIRECTV MVP Marketing Program gives you tools to make your business the go-to spot for sports. With materials for your venue, digital assets and extra visibility, MVP helps you turn your sports lineup into something customers notice, plan for and return to again and again.
Because on game day, just being open isn’t enough. You want to be the first place fans think of for where to cheer on their team.
What Is the DIRECTV MVP Marketing Program?
DIRECTV MVP helps your business stand out, even when there are lots of games and plenty of competition.
It’s made up of four core components:
-
Marketing materials branded for your space
-
An all-in-one hub at DIRECTVMVP.com
-
A pin on the map with Sports Bar Finder
-
Weekly sports schedules and tools for planning
Each part helps you promote your current lineup and keep things consistent all season long.
Earn Credits. Put Them to Work.
When you sign up for eligible DIRECTV FOR BUSINESS packages, you earn DIRECTVMVP credits.
-
225 credits for a base package
-
150 credits for each additional sports package
You can use these credits for materials that show off your sports lineup as soon as customers walk in.
Think banners, posters, table tents, coasters and more. This isn’t just decoration. It’s direction. They’re the details that answer “What’s on?” before anyone even thinks to ask.
Premium Marketing Kits That Show You Mean Business
Every sports bar has a screen to look at. What really makes you stand out is what else people see all around it.
MVP marketing materials are made to be useful on busy game days:
-
Posters and banners that call out buzzworthy matchups
-
Table tents that put future events in front of right-now customers
-
Window clings that show what you’re about and draw people in
-
Coasters and signage that underscore your sports lineup
-
Wall-mounted brackets and other display pieces that liven up your space
These not-so-small touches make a big difference. They help customers find the game, get into it and come back for more of them.
Call Your Plays at DIRECTVMVP.com
DIRECTVMVP.com is where you can access everything the program offers.
It’s where you manage all your credits, order marketing materials and access tools that help you plan your promotions all season long.
You’ll also find:
-
Deep dives and fantasy playbooks to map out your campaigns
-
Tools for estimating the actual impact of your packages
-
Digital assets that put your promotions in play beyond the brick-and-mortar
DIRECTVMVP.com means less guesswork, more structure. It’s the online hub for planning your next move before the next rush.
Get On the Map with DIRECTV Sports Bar Finder
Fans don’t always plan ahead. Sometimes they need to make a clutch decision minutes before the game kicks off.
The DIRECTV Sports Bar Finder site helps your business get noticed right when fans are making the call.
With an active listing, your bar or restaurant can:
-
Appear in searches for nearby game-day locations
-
Highlight your sports subscriptions and offerings
-
Showcase watch parties, affiliations and more
If the game is on and your sports bar or restaurant is listed, you’re that much more in the running with locals and out-of-town visitors alike.
Stay Ahead of the Game with Weekly Sports Schedules
Sports calendars move fast. MVP helps you stay on top of it all.
As a DIRECTV FOR BUSINESS customer, you’ll get weekly sports schedules fired straight to your inbox, and you can check them anytime at DIRECTVMVP.com.
That means you can:
-
Plan staffing around high-traffic windows
-
Promote big matches well in advance
-
Give customers more reasons to come back later in the week
It also sets your staff with easy answers when customers ask what’s coming up next.
Make Your Sports Packages Play for You
Showing the game gets customers in the door. Promoting it brings them back through it.
The DIRECTV MVP Marketing Program makes your sports packages more visible, organized and consistent across the entire season.
When customers know what you’re showing and when to come back, your business is no longer just a one-off place to catch a match. It becomes their go-to place to watch their team.
Get the Competitive Edge with DIRECTV MVP
Game days don’t slow down. Your setup shouldn’t either.
DIRECTV FOR BUSINESS delivers 99% worry-free signal reliability, with standard professional installation included at no additional cost.
Add in the MVP Marketing Program, and you’ve got the tools—not to just show the game, but to own it.
Ready to get started? Explore DIRECTV FOR BUSINESS packages and sign in to My MVP today.
