DIRECTV, a leader in sports and entertainment for 30 years, brought fans closer to the football action and stars they love at multiple activations in Greater Las Vegas the week ahead of and during the Big Game.
Radio Row with Sam Hartman
Festivities got underway on Thursday morning when star quarterback Sam Hartman embarked on a tour of Radio Row at the world-famous Mandalay Bay Convention Center. Hartman is on the ground showcasing the power of DIRECTV for sports fans ahead of a watch party at Dave & Busters in Summerlin, Nev. that hosted families past and present from Ronald McDonald House Charities of Las Vegas. This kicked off year two of a multi-year collaboration with RMHC to deliver live sports and entertainment through DIRECTV to bring families the comforts of homes when they can’t be.
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DIRECTV Big Game Watch Party for Las Vegas RMHC Families
On Sunday, DIRECTV for BUSINESS and Dave & Busters hosted a joint Big Game Watch Party for Las Vegas area patrons looking to be a part of the live excitement found throughout the Las Vegas area. As a part of the event, local RMHC families enjoyed the Slimetime game presented by Nickelodeon as well as a special guest appearance from SpongeBob SquarePants.
RMHC current and past families located in the Las Vegas Valley came out to watch the big game, eat, play games and enjoy each other’s company. Local DIRECTV employees and their families also joined in the fun. It was an exciting event full of happy faces.
2024 marks the second consecutive year that DIRECTV has done something for RMHC families leading up to and on Big Game Sunday. In 2023, DIRECTV worked alongside Lockett to raise awareness for RMHC during the American Corn Hole Celebrity Tournament and DIRECTV surprised a family with the Big Game experience of a lifetime because of their commitment to give back to Ronald McDonald House Charities of Central Northern Arizona.
This collaboration is just one of many with RMHC. Learn more about this worthwhile organization and how you can be part of the cause.
DIRECTV supports nonprofit organizations in many ways. Explore some of the others. And be sure to follow along with DIRECTV For Business on social to keep up with all their collaborations and adventures.